Coaching & Mentoring
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One-to-one development support for founders and executives — brand, communication and decision-making.
Short answer: Coaching and mentoring is development work giving founders and executives one-to-one, continuing support on brand, communication and decision-making. At Marka Studio the scope covers: one-to-one brand and strategy sessions; communication and presence coaching; decision support on live problems; ongoing, regular cadence.
Why Coaching & Mentoring matters
Coaching works where training does not: the problem is specific, live, and yours. We work one-to-one with founders and executives on the things they are actually deciding — a positioning question, a communication problem, a personal brand that has not kept up with the company, a decision nobody internal can be neutral about.
The value is in the cadence and the candour: a regular session with someone who knows the business, has no stake in the internal politics, and will say the thing your team is being too polite to say. It is not therapy and it is not a lecture; it is thinking with a second brain in the room.
What is included in this service?
What is Coaching & Mentoring? Coaching & Mentoring is a Marka Studio service within Training & Corporate Development; it covers one-to-one brand and strategy sessions; communication and presence coaching; decision support on live problems; ongoing, regular cadence.
One-to-one brand and strategy sessions
Communication and presence coaching
Decision support on live problems
Ongoing, regular cadence
| Service | Coaching & Mentoring |
|---|---|
| Discipline | Corporate Training |
| Deliverables | One-to-one brand and strategy sessions; Communication and presence coaching; Decision support on live problems; Ongoing, regular cadence |
| Working model | Remote production; on site for presentations, shoots and field work |
| Service area | Turkey nationwide · Dubai / UAE · Europe (10 countries) |
| Base | İzmit, Kocaeli, Turkey |
| Handover | Source files and usage rights transfer to the client |
| Pricing | No price list. The session frequency and total duration, the scope of goals, support between sessions and reporting needs set the price. |
| Typical duration | One-to-one work usually spreads over a few months with regular sessions; goals and schedule are agreed in writing at the first meeting. |
| First call | Free, no obligation |
The loneliest decisions in a company are made by the person everyone is asking for answers — and they usually have nobody to think out loud with. An outside perspective with no internal politics is worth more than another report.
Get a QuoteOur Coaching & Mentoring process, step by step
- Goal setting. With the person coached and, where relevant, their manager, we set goals, measures and duration in writing.
- Baseline assessment. We discuss current strengths, obstacles and time pressure to define the focus of the work.
- Regular sessions. In meetings at set intervals we work on real work situations and give short tasks between sessions.
- Review. At the end we assess progress against the goals and decide together on continuing, ending or setting new goals.
When Coaching & Mentoring fits, and when it does not
When it fits. It fits managers moving into a new role, founders, and team members preparing for a visible leadership role.
When it is not enough, or something else comes first. Coaching is not a substitute for clinical or psychological support; it is not effective under manager pressure if the person does not want it. If knowledge transfer is the aim, training fits better.
Coaching & Mentoring — questions and answers
What are the most common mistakes in coaching and mentoring?
Starting without goals, skipping practice between sessions and treating coach and mentor as the same are common mistakes. Coaching does not give answers, it draws out the right questions; mentoring transfers experience.
What should you prepare before starting coaching and mentoring?
Write down your concrete goals, the decisions you currently struggle with and the regular time you can give to sessions. Discuss beforehand how progress will be measured.
Which regions do you deliver Coaching & Mentoring in?
We run Coaching & Mentoring from our studio in İzmit. We work remotely with brands throughout Turkey and produce multilingual work, with native-language support, for brands in Dubai and Europe. The discovery call is free.
How long does coaching and mentoring take?
One-to-one work usually spreads over a few months with regular sessions; goals and schedule are agreed in writing at the first meeting.
What determines the price of coaching and mentoring?
The session frequency and total duration, the scope of goals, support between sessions and reporting needs set the price.
What should you read on this next?
- The Corporate Identity Design Process: 6 StagesCorporate identity does not start with a logo. Six stages from discovery to brand guide, and the mistakes that stretch the timeline.
- Logo Design: 5 Things That Set the PriceWhy do logo quotes vary tenfold? The five variables behind the price, the files you must receive, and the trademark warning most agencies skip.
- What Is Brand Identity, and Why Is It More Than a Logo?Brand identity is the whole system through which your brand is recognised, trusted and remembered. Here is what it contains and why a logo alone isn’t enough.
If you want Coaching & Mentoring alongside Communication & Presentation Training, Corporate Content Training and Brand Workshops, we scope them together. For examples see our work, for sector and market adaptations the industry and market pages, and for terminology the glossary; the agency disciplines behind the service have their own pages.
Ready to take your brand forward?
A short call is enough for us to understand what you need from Coaching & Mentoring; we then send a tailored quote and roadmap covering one-to-one brand and strategy sessions, communication and presence coaching and the remaining items.